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Partnership includes Nusenda logo placement on field at Aggie Memorial Stadium
Source: NMSU Athletics
LAS CRUCES, N.M. – On Monday morning, NM State Athletics officially announced a five-year partnership with Nusenda Credit Union, a local financial institution with more than 20 branches throughout New Mexico.
As part of the agreement, Nusenda’s logo will appear on the football field at Aggie Memorial Stadium starting in the 2025 season. Fans can see the updated field during the Aggies’ home opener against Bryant on Aug. 30.
“We’re incredibly grateful to Nusenda and to our multimedia rights partner, Van Wagner, for helping bring this important partnership to life,” said Dr. Amber Burdge, Acting Director of Athletics at NM State. “This five-year agreement comes at a pivotal time as we continue to build momentum around student-athlete support, facility enhancement, and community engagement.
Having Nusenda’s presence on the field at Aggie Memorial Stadium reflects not only their commitment to NM State, but also the shared values that drive our vision forward.”
Nusenda’s logo will be the first corporate sponsor logo to appear on the football field in the stadium’s history.
“Nusenda has been a proud supporter of NMSU for years, and we’re so excited to grow that partnership,” said Nusenda President & CEO Michelle Dearholt. “This collaboration reflects our deep commitment to NMSU’s continued success and to creating a strong future for the university and community we proudly serve.”
“Nusenda’s commitment to support our athletic endeavors by sponsoring the football field reaffirms its invaluable role as NMSU’s partner,” said NMSU President Dr. Valerio Ferme. “We are excited to strengthen this relationship and are thankful that Nusenda continues to see us as an integral part of their business and collaboration strategies.”
ABOUT NUSENDA CREDIT UNION
Founded in 1936 by a group of local educators, Nusenda Credit Union has grown from its roots serving Albuquerque Public Schools employees to become New Mexico’s largest credit union. With a presence now extending into West Texas, Nusenda proudly serves hundreds of thousands of members across more than 500 organizations. As a not-for-profit cooperative, Nusenda focuses on empowering its members through affordable financial products, exceptional service and community support. Their mission is rooted in the credit union philosophy of “people helping people,” and they are committed to making a meaningful impact in the community.
